My idea of a crap law is to make an enormous volume of cases per thousand or a thousand and a half pieces. I also don't want to be unethical and lie to customers. Regardless of where you go to Law School, everyone knows that BigLaw's most coveted jobs are those of BigLaw. There is no strict definition of what constitutes BigLaw, but it generally means the largest and most successful law firms in the world.
Typically, these firms have hundreds or thousands of lawyers and several offices nationwide or worldwide. Some of the common names used are Latham, Skadden, Wachtell and Cravath. The main reason these jobs are so desired is that they are highly paid, prestigious, have great benefits (like your own office), and the work is considered “interesting”. The opposite of Big Law is what a lot of people call Shit.
These are small businesses that generally have low paying starting salaries, unprestigious clients, and boring work. Or at least that's what law students are told.